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2024 VBID benefit MA market landscape and 2025 VBID Model application considerations

ByJordan Laktas, Mary Yeh, and Julia Friedman
26 March 2024
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Value-based insurance design (VBID) benefits have grown significantly in the Medicare Advantage (MA) market in recent years. The voluntary VBID model for Medicare Advantage Organizations (MAOs) was implemented in 2017, and was recently extended through calendar-year 2030. In this paper, we first summarize our key findings. We then outline benefit trends, the landscape of the 2024 market, and insights for 2025 and beyond. The main sections include the following topics: 

  • Growth of VBID participation in recent years
  • How food and utilities remain the most common Part C VBID offerings in 2024
  • 2025 VBID model considerations

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thought leadershiphealthcaremedicare acos and alternative payment modelsmedicare

About the Author(s)

Jordan Laktas

Mary Yeh

Julia Friedman

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